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Agencies and their Views of Evaluation Programs

ANA Webinar: Deliver Value Beyond Savings: Helping Marketing Achieve Objectives Using Optimized Agency Management

From "Sourcing" to "Resourcing": re-labeling Marketing Procurement for Success

"We Live in Decideware & We Love It"

In-House vs External Agency Evaluation - Is there a double standard?

Is there a Fast Evolution Happening in Agency Management?

ANA's Advertising Financial Management Conference & Our Deep Partnership

The WFA and Decideware deliver at Sourcing Forum, Singapore

Decideware congratulates Raja Rajamannar from Mastercard for being named WFA Global Marketer of the Year, 2018

All aboard? Why it's critical you have a formal on-boarding program!!!

Do you have all the ingredients to write effective agency evaluation comments? A Decideware Snippet

Treble & Bass...are you getting your scope of work mix right? A Decideware Snippet

Will you avoid the agency evalaution 360-feedback "black hole"? A Decideware Snippet

How to keep your agency evaluation program relevant! A Decideware Snippet

The WFA Global Marketer of the Year 2018 – Shortlist Announcement

What will you take on your agency road trip? A Decideware Snippet

Decideware Agency Management "Big 10" | October 2018

The WFA announces the Global Marketer of the Year 2018 Award & Decideware’s Richard Benyon joins the Awards Jury

Are You Taking Advantage of Mid-Year Agency Evaluations?

WFA’s "Growing Pains" article

Decideware Extends Strategic Partner Relationship with the WFA

Improving ROI with Business Intelligence in the Scope of Work Process - An Upcoming Webinar

Decideware’s Agency Management  Big 7 - Feb 2018

5 Practical Steps to Increase Control Over the Production Process and Gain Transparency

Decideware to Present at Upcoming ANA Joint Production Management and Advertising Financial Management, West Coast Chapter

ISBA Refers Members to Decideware to Address Production Transparency Issues

With an Automated Scope of Work Program, Novo Nordisk Realized 37% Savings to Reinvest in their Brand

Three Key Benefits of a Formal Onboarding Program

Decideware’s Agency Management  Big 9 - Nov 2017

Decideware to Present at Upcoming ProcureCon Marketing Conference

Decideware’s Agency Management  Big 6 - Oct 2017

Why Have A Scope Management Program

Decideware’s Agency Management  Big 7 - September 2017

What Is Agency Evaluation and What Are Its Benefits?

Decideware to Present at Upcoming WFA Agency Evaluation Webinar

Decideware’s Agency Management Big 8 - August 2017

Getting the Most from Agency Partners- ANA June FORWARD Article

Setting Up Agencies for Success- ANA June FORWARD Article

Decideware’s Agency Management Big 10 - July 2017

Introducing Decideware University - Agency Management eLearning

Incorporating Business Intelligence Dashboards into your Agency Management Program

Decideware’s Agency Management Big 10 - June 2017

Decideware's "Advancing the Agency Evaluation Process", ANA Procurement Series Webinar

Decideware’s “Agency Management Big 7” - May 2017

"Why the Right Scope of Work is So Important"- ANA June Forward Article

ANA/Decideware Data Survey featured in ANA Slideshow "How to Build a Better Agency Relationship"

2017 WFA Global Marketers Week Wrap-up

Decideware to Attend and Sponsor Upcoming ANA Financial Management Conference

Decideware’s “Agency Management Big 10” - April 2017

Decideware to participate in upcoming WFA Global Marketers Week

Decideware’s “Agency Management Big 8” - March 2017

Decideware to Present at Upcoming ANA Procurement Series Webinar

Decideware's Longstanding Relationship with the ANA

Production Transparency . . . What's the Real Problem

How to get the most from your agency relationships

Decideware’s “Agency Management Big 10” - Feb 2017

More Agency Focus Groups Generate Valuable Learnings

Decideware to participate in ANA Joint Production & Financial Management Committee Meeting

Decideware’s “Agency Management Big 5” - Jan 2017

Decideware client hosts successful agency partner focus groups leading to product planning ideas

Decideware to present at upcoming joint ANA and WFA meeting

ProcureCon Marketing 2016 - Helping Marketing Procurement better understand Agency Scope of Work programs

Decideware sponsors upcoming ProcureCon Marketing meeting

ANA/Decideware Survey: “Use of Data to Manage Agency Relationships”

The Benefits of Action Planning after Agency Evaluations

Managing Production Costs

Designing & Implementing a Global Scope of Work Program

Decideware to attend ANA Masters of Measurement conference

How to keep your agency evaluation process relevant and powerful

How to make sure your evaluation program actually drives results

Using Decideware’s Business Intelligence Solutions to Better Manage Agencies

Steven Wales of Decideware presents a course at ANA School of Marketing

Better Agency Evaluations? Decideware authors article in June issue of ANA Magazine

Four key categories for successful question sets

How do you achieve post evaluation success

Key criteria to consider when developing agency evaluation question sets

Program elements to consider for successful evaluation programs

Using Business Intelligence to better Manage Agency Performance

How to write action-oriented comments in an agency evaluation

Tips for increasing participation in agency evaluations

Decideware Attending WFA Global Marketer Week

Using BI to manage agency fees and ad production costs

Selecting a new agency? Here's 3 tips to get started

Decideware Renews Thought Leadership Sponsorship with the ANA

Managing scopes and production costs: What are the parallels?

5 Tips to Improve your Agency Evaluations

Steven Wales to lead ANA workshop on agency lifecycle management

How to maintain good relationships with agencies

4 Reasons a Scope of Work System Is Crucial For Your Advertising Agency

Using 360-degree agency evaluations to make you the best client

Business Intelligence at ProcureCon Marketing 2015

11 Tips for Agency Evaluation Feedback Success

Decideware to Present at Upcoming ANA AFM Committee and WFA Sourcing Forum Meeting

Decideware and Nestle to Present at Upcoming ProcureCon Meeting

How Modern Brand Strategies are Affecting the Agency Landscape (Pt 4)

Lessons Learned from the Implementation of a New Agency Performance Management Framework

Marketing Procurement Business Intelligence Webinar

How Modern Brand Strategies are Affecting the Agency Landscape (Pt 2)

Decideware to Attend Upcoming ANA Masters of Marketing Meeting

How Modern Brand Strategies are Affecting the Agency Landscape (Executive Summary)

Nestle & Decideware’s Business Intelligence Journey : ANA Presentation

The Importance of Marketing Communications Mix, Data & New Technologies

Sustainable Savings in the World of Marketing Procurement

Will the Revolution in Performance Evaluations Affect the Way You Evaluate your Agencies?

Decideware to Present at Upcoming ANA AFM West Coast Chapter Meeting

Why it's so important to understand your agencies' capabilities!!!

Four Best Practices to Improve Supplier Performance Scorecarding

Lessons from a 50 Year Client-Agency Relationship

Actual Benefits of Performance Evaluation Programs

Managing Performance to Maximize Results - Part 2

Managing Performance to Maximize Results - Part 1

11 Tips for Feedback Success

Conclusion: 2014 WFA/Decideware Scope of Work Survey Series - 8

Scope Fees & Value Drivers: Scope of Work Management Series, Part 5

Rate Cards: 2014 WFA/Decideware Scope of Work Survey Series - Part 7

Resource Visibility & Variability: Scope of Work Management Series, Part 4

Standard Process: 2014 WFA/Decideware Scope of Work Survey Series - Part 6

Clear and Consistent Framework: Scope of Work Management Series, Part 3

Budget & Reconciliation: 2014 WFA/Decideware Scope of Work Survey Series - Part 5

Program Building Blocks : Scope of Work Management Series, Part 2

Approval: 2014 WFA/Decideware Scope of Work Survey Series - Part 4

Scope of Work Process & Optimizing Spend: Scope of Work Management Series, Part 1

Skills Gap: 2014 WFA/Decideware Scope of Work Survey Series - Part 3

Process & Participation: 2014 WFA/Decideware Scope of Work Survey Series - Part 2

Actionable Outcomes: Best-practice Agency Evaluation Series Part 9

Overview: 2014 WFA/Decideware Scope of Work Survey Series - Part 1

Valuable Reporting: Best-practice Agency Evaluation Series Part 8

Business Intelligence Thought Leadership: 2015 ANA Magazine

Transparency & Immediacy: Best-practice Agency Evaluation Series Part 7

Client Performance: Best-practice Agency Evaluation Series Part 6

Performance Objectives: Best-practice Agency Evaluation Series Part 3

Agency Participation: Best-practice Agency Evaluation Series Part 5

Marketer Participation: Best-practice Agency Evaluation Series Part 4

The CMO's Guide to Agency Procurement | AdAge Article

How to apply Business Intelligence to Marketing Procurement & Agency Management

Marketing Procurement & Production: 2014 ANA Thought Leadership Magazine

Applying Scope of Work to Deliver Value

Trimming the Agency Management Fat 2014 | AdAge CMO Summit

Agency Management & Briefing: 2013 ANA Thought Leadership Magazine

Integrated Agency Management Using Scope of Work and Agency Evaluation

Building an Agency Evaluation Program - Decideware's ANA Insight Brief

The Agency Management Relationship Matrix

ANA Webinar: Applying Business Intelligence to Marketing Procurement & Agency Management

Debunking the myths of marketing procurement

Four Best Practices to Improve Agency Evaluation Scorecards

Why Advertisers Want Value-Based Agency Compensation

Actual Benefits of Performance Evaluation Programs

Applying Performance Management Techniques to Agency Evaluation (Part 2)

Applying Performance Management Techniques to Agency Evaluation (Part 1)

Include Specific Performance Objectives: Best-practice Agency Evaluation Series Part 1

Scorecards & Questions: Best-practice Agency Evaluation Series Part 2

Understanding capabilities for better agency selection

Clarity Of Purpose : Best-practice Agency Evaluation Series Part 1

Why you should create action plans after each agency evaluation

Agency Management Lessons from a 50 Year Client-Agency Relationship

2013 ANA Trends in Agency Compensation & the Importance of Scope of Work

Scope of Work & Agency Evaluation: 2011 ANA Thought-leadership Magazine

Brand Metrics in Agency Management

AAAA - Agency Compensation, it’s all about the money!

Value Based Compensation: Who cares?

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