The ANA and WFA will hold its ANA AFM Committee and WFA Sourcing forum next week from December...
Decideware and Nestle to Present at Upcoming ProcureCon Meeting
ProcureCon for Digital & Marketing Services will hold its annual meeting next week from November 16-18th in Nashville, TN.
"ProcureCon for Digital and Marketing Services is North America's only event specifically dedicated to issues pertinent to marketing procurement. This meeting has content geared toward all maturity and experience levels and contains a host of industry leading speakers to tackle important marketing procurement topics."
On Tuesday, November 17th, Richard Benyon, CEO of Decideware, and Kate Short, Marketing Procurement Group Manager of Nestle, will co-present "Using Business Intelligence to Deliver Sustainable Savings and Procurement Efficiency".
In this session, Kate and Richard will look at how to apply business intelligence tools to analyze agency budgets and performance using available marketing procurement data. Kate will share how Nestlé USA is using this information to better manage their agencies, increase purchasing efficiencies and find cost savings. Later in that day, Richard and Kate will also participate in an interactive roundtable discussion.
Decideware is a proud sponsor of Procurecon for Digital & Marketing Services and will also exhibit at the meeting. Please come to learn about Decideware's latest suite of Agency Management SolutionsTM to help advertisers get the best from their marketing agency partner relationships.
For additional information on the meeting visit: http://procurecondm.wbresearch.com/
For additional information on Decideware's Agency Management Solutions, visit: http://www.decideware.com