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In the Rearview - ProcureCon Marketing EU 2023

Posted by Joseph Herrada on Jun 15, 2023 11:02:59 AM

In the blink of an eye, ProcureCon Marketing EU 2023 is in the rearview! It was a pleasure getting together with the best and brightest marketing procurement professionals in beautiful London. If we’ve learned anything from the COVID pandemic, it’s that nothing can truly replace the flow of information, ideas, and laughs at in-person conferences. We couldn’t be more appreciative of the effort and consideration from the entire ProcureCon WBR staff.


The atmosphere of ProcureCon Marketing EU was, and always has been, open and collaborative. The marketing procurement function is still relatively young in many organizations, with professionals in these positions ranging from sourcing veterans to first-time procurement professionals; all had a seat at ProcureCon Marketing EU tables and discussions. Regardless of where each of us are at in our marketing procurement journey, many sessions contained actionable insight we can take home to our own organizations. It’s abundantly clear that while ProcureCon provides a venue and date for these conferences, it is the wonderful people who attend that give these events their unmatched value to our industry.

Welcoming Kimberly Pardo to Decideware - Solutions Consultant

Posted by Joseph Herrada on Feb 27, 2023 9:45:00 AM


Decideware & ANA: Managing Agency Relationships in 2023

Posted by Joseph Herrada on Jan 24, 2023 1:52:17 PM

After 12 years partnered with the Association of National Advertisers (ANA), Decideware is excited to continue strategic partnership throughout 2023. Look for us at the ANA’s Advertising Financial Management (AFM) conference in beautiful Phoenix, AZ this April. Jam-packed with outstanding speakers and topics, this is one agency management/procurement conference you won’t want to miss.

Decideware provides custom solutions to help you manage your agencies for greater mutual success.

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