Marketing and procurement teams engage us to provide solutions to address workflow, efficiency, relationship and ROI objectives. Our direct clients are executives in the Marketing and Procurement function, who ultimately work to the CMO and CPO.


Decideware's clients include many leading and well-known advertisers across many industrial sectors, including:

Automotive, Banking & Finance, Oil & Energy, Consumer Goods, Healthcare, Industrial Goods, Services, Technology, Utilities and others.


We work with global marketing & procurement teams, where they are charged with improving agency relationships, performance, processes and ROI.


Decideware has approximately $1.2 billion in approved Scope of Work fees, 35,700 relationships evaluated and over 29,500 active marketing and agency users.


Our clients each have their own marketing & procurement objectives, advertising spend, agency rosters and procurement resourcing so we work to develop custom solutions which are adjusted to requirements as engagements evolve over time.


For a complete client list, please contact Steven Wales at

Case studies

Decideware provides custom solutions to help you manage your agencies for
greater mutual success.

Business Intelligence Case Study

A leading advertiser contacted us to build on our lengthy relationship, which has developed over the last 6 years. They want to improve the way they leverage the wealth of data that’s captured through the Decideware system across their global agency roster.

This advertiser recently adopted Decideware’s new Business Intelligence solution with great results, and they are in the process of growing the solution out from the constraints of the pilot project with new dashboards and a wider stakeholder audience.

The client promoted the power of the Decideware Business Intelligence solution to save costs and improve cost transparency at a recent ANA webinar to other industry members.




Download our new Business Intelligence eBook

eBook: How to apply Business Intelligence to Marketing Procurement and Agency Management