As part of the Scope of Work survey, the WFA & Decideware explored the Scope of Work process, including standardizing the process. We also looked at the existence of a centralized database to store scopes. Below are the results as well as commentary from the WFA regarding the findings:
Does your company have a standard company-wide method of executing their Scope of Work process, i.e. using templates with standardized values, contracts, etc.?
Does your company have a centralized database or location where current and historical Scope information is stored?
Do you have a company-wide set of descriptions for the following elements of your Scopes of Work?
The World Federation of Advertisers, in conjunction with Decideware, conducted a survey to provide a better understanding of how major advertisers manage their scope of work programs.
The survey was conducted as a partnership between the WFA and Decideware in early summer 2014. Nineteen companies took part in this global research with responses coming mainly from marketing sourcing specialists. Whilst results are not statistically relevant, they are indicative of the thoughts and actions of global multinationals within WFA membership.
For additional information regarding this survey, please visit: http://blog.decideware.com/wfa-decideware-scope-survey-series-1-0.