Draft Whitepaper Input Needed: Scope of Work and Agency Compensation Management

We are currently drafting a whitepaper on best-practice Scope of Work (SOW) and Agency Compensation management.

Any input on these topics, below would be very much appreciated.

Some key questions under consideration, are:

• What should a best-practice Scope of Work should contain?
• How you handle approvals?
• What are the key considerations in handling Version control? Specifically, what are the best ways to handle variations to the original scope?
• How do you prefer to view agency resource plans? What is the key information you seek in these documents?
• What is the best way to handle agency compensation based on deliverables, rather than labor based models?
• What are you thoughts on benchmarking agency costs? What's the best way to do it and why? What are the key considerations in benchmarking agency costs?

Note, in this paper, we plan to focus on SOW and Compensation process, rather that the type of compensation that is chosen. Feedback from major advertisers indicates that most are more concerned about better managing SOW and Compensation processes than trying to implement new, complex compensation models.

Please contact us at blog@decideware.com if you have thoughts on these issues; your contribution will be highly valued.

Richard Benyon (Decideware)